ALDI | The Winter Remix

I had the pleasure of working on ALDI’s Seasonal Food Magazine for Winter, The Winter Remix, a fully integrated campaign spanning print, digital, and social.

This edition marked a fresh take on food for ALDI, shifting the perspective on how winter recipes are approached, styled, and presented. We reimagined familiar flavours with bold twists, unexpected pairings, and modern creativity. Pushing the boundaries of comfort food and turning tradition on its head.

It was all about injecting new energy into the season and setting a vibrant new tone for how ALDI showcases food: dynamic, exciting, and unmistakably unique and different.

Creative & Execution: Sam Curcio
Creative Agency: BMF Sydney for ALDI Australia
Photographer: @jaye_chaffey_photography
Food & Styling: @jacquemalouf @junchenstylist @wijji